Is there a way to stop a keyword from appearing in Google Webmaster Tools?

Is there a way to stop a keyword from appearing in Google Webmaster Tools? - Google Search Console is a free application that allows you to identify, troubleshoot, and resolve any issues that Google may encounter as it crawls and attempts to index your website in search results. If you’re not the most technical person in the world, some of the errors you’re likely to encounter there may leave you scratching your head. We wanted to make it a bit easier, so we put together this handy set of tips about google, google-search-console, google-search, googlebot to guide you along the way. Read the discuss below, we share some tips to fix the issue about Is there a way to stop a keyword from appearing in Google Webmaster Tools?.Problem :

I added a web site a while ago to Google's index and it contains lots of links with the text "Permalink" that, well, link to permalinks of different content/pages.

Now "Permalink" is the #1 keyword in Google Webmaster Tools.

Is there a way to prevent this?

EDIT:

It is possible to do this by replacing

<a href="url">Permalink</a>

With

<a href="url"></a>

And then using CSS to render the text Permalink:

a:after 
  content: 'Permalink';

But I was basically interested to know if it is possible to hint Google Bot to consider the term "Permalink" as insignificant.

Solution :

The list of "Content Keywords" in Google Webmaster Tools is just a list of terms that are used on lots of pages on your site more frequently than other sites. Your CSS trick would almost certainly remove the word from this list.

As far as I can tell, this list has little or no bearing on rankings. Your site isn't ranking for "permalink" because you are not using it in your page titles and you don't have other sites talking about your site as being authoritative for "permalinks".

Similarly, moving other relevant terms for which you are trying to rank up this list doesn't seem to help them rank: I've tried. I've found ways to use my main keywords on more pages on my site. It did move them up this list in a straightforward manner, but it didn't improve rankings for phrases that included those words.

I now regard this report as a curiosity. It is interesting to know what words you use on lots of pages on your site, but it isn't something to worry much about if some of the words are "wrong".

If the issue about google, google-search-console, google-search, googlebot is resolved, there’s a good chance that your content will get indexed and you’ll start to show up in Google search results. This means a greater chance to drive organic search traffic to your site.