Is it true that the Google Spider gives the most relevance of a search result to the first 68 characters of the <title>?
Is it true that the Google Spider gives the most relevance of a search result to the first 68 characters of the ?</strong> - Google Search Console is a free application that allows you to identify, troubleshoot, and resolve any issues that Google may encounter as it crawls and attempts to index your website in search results. If you’re not the most technical person in the world, some of the errors you’re likely to encounter there may leave you scratching your head. We wanted to make it a bit easier, so we put together this handy set of tips about seo, google-search, title, to guide you along the way. Read the discuss below, we share some tips to fix the issue about Is it true that the Google Spider gives the most relevance of a search result to the first 68 characters of the <title>?.<strong>Problem :</strong><div class="s-prose js-post-body" itemprop="text"><br /> <br /><p>I am reading documentation about my CMS and it states that an HTML page <code><title></code> tag is really important in SEO. </p><br /><br /><p>It states that the Google Spider gives the most relevance to the first 68 characters of a site title. (68 characters being the number of characters that Google will display in it's search engine result pages,)</p><br /><br /><p>Can anyone verify this is still true? I read in <a href="http://www.informationdiet.com/">The Information Diet</a> that content farms were getting too good at gaming Google's algorithm for collecting and posting SERPs and so google had to change the search algorithm. </p><br /> </div>Solution :<div class="s-prose js-post-body" itemprop="text"><br /><p>Google hasn't publicly stated that the first 68 charatcers of a title are the most important and as far as I know no definitive research as been done to demonstrate this. <a href="http://support.google.com/webmasters/bin/answer.py?hl=en&answer=35769">Google's advice for page titles is</a>, "Make sure that your elements ... are descriptive and accurate."</p><br /><br /><p>When it comes to writing titles, it should contain a conscise summary of what the page is about. That usually falls around the 68 characters mark but not always. And it's okay when you go it as it's more important that you have an accurate title then one that reads liek gibberish because you're trying to maniuplate the search results. Neither is good for your users or your rankings.</p><br /><br /><p>Bottom line, don't worry about the 68 charatcer limit that may or may not exist. Write accurate, human readbale titles that contain keywords you wish to rank well.</p><br /> </div><div class="s-prose js-post-body" itemprop="text"><br /><p>I quote you question below by pieces:</p><br /><br /><hr><br /><br /><blockquote><br /> <p>it states that an HTML page title tag is really important in SEO. </p><br /></blockquote><br /><br /><p>Absolutely TRUE, they are important for Google.</p><br /><br /><hr><br /><br /><blockquote><br /> <p>It states that the Google Spider gives the most relevance to the first<br /> 68 characters of a site title.</p><br /></blockquote><br /><br /><p>No official evidence of this statement, but it's true that Google shows only about 68 chars in its SERPs for each result, therefore it might be somehow true that your page title should not be too long (read not exaggeratedly exceed 68 chars), and when longer Google might give more importance to the 1st 68 chars.</p><br /> </div><div class="s-prose js-post-body" itemprop="text"><br /><p>Google uses well over 200 factors when determining how to crawl, index, and rank web-pages. The title of the page is one element that we do look at, but it's not the only (or most important) element. It's also possible to do well in web-search with pages that don't have any titles, or pages with titles like "Home". Additionally, Google is constantly working on improving its algorithms, making <a href="http://insidesearch.blogspot.com/" rel="nofollow">several hundred changes every year</a>. </p><br /><br /><p>That said, the title of a page is something that's worth spending some time on. The title is commonly shown as the title in search results as well as when a page is bookmarked (or shared on social networking sites like Facebook and Google+). Google provides some <a href="http://support.google.com/webmasters/bin/answer.py?hl=en&answer=35769" rel="nofollow">guidelines on making great titles</a> as well as some <a href="http://googlewebmastercentral.blogspot.com/2012/01/better-page-titles-in-search-results.html" rel="nofollow">information about times when the title is automatically modified in search results</a>. None of these guidelines explicitly mention a 68-character limit (and it's not something that would have an explicit limit anyway), but in practice, extremely long titles are often not more useful to the user than something concise, so I'd recommend taking the time to make it short & to the point.</p><br /> </div>If the issue about seo, google-search, title, is resolved, there’s a good chance that your content will get indexed and you’ll start to show up in Google search results. This means a greater chance to drive organic search traffic to your site.
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Years after news site changed name, Google is appending the old name to search titles and news stories - Google Search Console is a free application that allows you to identify, troubleshoot, and resolve any issues that Google may encounter as it crawls and attempts to index your website in search results. If you’re not the most technical person in the world, some of the errors you’re likely to encounter there may leave you scratching your head. We wanted to make it a bit easier, so we put together this handy set of tips about seo, google-search, , to guide you along the way. Read the discuss below, we share some tips to fix the issue about Years after news site changed name, Google is appending the old name to search titles and news stories. Problem : Anchorage Daily News was purchased by Alaska Dispatch News a couple of years ago and we've since completely changed our site and infrastructure. However Google Search (and Bing) keeps displaying Anchorage Daily News...
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Is it possible to outrank Google for a search term on their own search engine? - Google Search Console is a free application that allows you to identify, troubleshoot, and resolve any issues that Google may encounter as it crawls and attempts to index your website in search results. If you’re not the most technical person in the world, some of the errors you’re likely to encounter there may leave you scratching your head. We wanted to make it a bit easier, so we put together this handy set of tips about seo, google-search, keywords, forum to guide you along the way. Read the discuss below, we share some tips to fix the issue about Is it possible to outrank Google for a search term on their own search engine?. Problem : I would like to start a new webmaster forum for my blog site and get it ranked toward the top, but when I check this keyword "webmaster forum", Google is getting the first two first positions (see the screenshot below): If I build a new webmast...
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Load Wikipedia sourced biographies via Ajax or render it with the rest of the page as part of the initial request? - Google Search Console is a free application that allows you to identify, troubleshoot, and resolve any issues that Google may encounter as it crawls and attempts to index your website in search results. If you’re not the most technical person in the world, some of the errors you’re likely to encounter there may leave you scratching your head. We wanted to make it a bit easier, so we put together this handy set of tips about seo, google-search, ajax, to guide you along the way. Read the discuss below, we share some tips to fix the issue about Load Wikipedia sourced biographies via Ajax or render it with the rest of the page as part of the initial request?. Problem : Apparently Google Search ranks pages with unique content higher than pages that have content that is originally from somewhere else (e.g. 'Wikipedia'). In a web site I am building, I ...
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